Oh boy.. and we thought Facebook was for keeps (like) forever ever !
So where are the new gen teens residing these days ?
You guessed it!...
Instant text, image and video sharing apps like whatsapp, instagram, vine, wechat, snapchat. These are some of the key platforms where communities are being built and an opportunity for brands to leverage.
Read more at:
http://venturebeat.com/2014/01/16/teens-abandoning-facebook-yet-the-world-survives/
http://mashable.com/2014/01/16/teens-leaving-facebook/
http://abcnews.go.com/m/story?id=20739310
Why advertisers shouldn't panic (not yet)?
http://www.businessinsider.com/advertisers-can-still-reach-teens-on-facebook-2014-1
Have a good read!