2.0 comes from the next generation "you".
As a consumer, you are demanding! These days, you have access to all the information you need to make a good purchasing decision. You demand that the best be offered to you at the lowest possible price. You make large Fortune 500 companies crumble to their knees when you turn your eyes to competitors' products. You are the next generation knowledge worker in the workplace. You are also tomorrow's supplier, distributor, or partner aching for the right tools and techniques to be more effective in the marketplace.
The rapidly growing trends on the internet today are empowering you more than ever before. Some are calling these trends as the next generation of the web or Web 2.0. Simply put, there are basically 5 concepts that you need to be aware of:
1. Social networking (online communities, discussion forums): Large online communities are emerging as like-minded people connect on the web. Examples: LinkedIn, Facebook, MySpace, SecondLife.
2. Collaboration (blogs, wikis, social bookmarking): People are voluntarily participating in discussions, contributing ideas, and sharing content of common interest. Examples: Wikipedia, BoingBoing, Dispatx.com, del.icio.us
3. Broadcasting (RSS, podcasting) : Online distribution of audio and visual content to the general masses. Examples: YouTube, iTunes
4. Rich user interfaces (AJAX, Flash, Flex): Web sites are becoming more user friendly. It’s easier to personalize, organize, navigate, and find information quickly. Examples: Flickr, NetFlix, iGoogle
5. Service orientation (Mashups, SaaS, widgets) : Combine two or more online content sources to create new, richer services or situational applications. Examples: HopStop, HousingMaps
Most of what you are seeing on the internet today come from these 5 concepts.
If you are seeing something that is not covered under these concepts, or if you have any comments I would encourage you to contribute to this blog. Thanks!